AI Insights · Timothy · April 2025
Top 5 Hypercasual Games on iOS in the US: Q1 2025 Performance
Explore the performance trends of the top hypercasual games on iOS in the US during Q1 2025, with insights on downloads, revenue, and active users.
In the first quarter of 2025, the hypercasual gaming market on iOS in the United States showcased intriguing trends, with several top games making notable impressions. Here’s a closer look at the performance of the leading titles, based on data from Sensor Tower.
Block Blast！ by Hungry Studio saw a significant start with over 1.3M downloads in the opening week of January. However, downloads gradually declined, settling at around 438K by the end of March. The game maintained a strong user base, peaking at approximately 7.3M weekly active users in February before experiencing a gradual drop to about 6.1M.
Perfect Tidy from ABI GLOBAL LTD. experienced a steady decline in both downloads and revenue. Weekly downloads started at 384K, decreasing to around 158K by the end of the quarter. Revenue saw a consistent decline from $31.6K in January to $10.9K by March. Active users also followed a downward trend, starting at 1.1M and ending at 682K.
Vita Mahjong by Vita Studio maintained a stable performance in terms of downloads, starting at 179K and closing the quarter with 150K. Revenue remained relatively consistent, fluctuating around $5K to $7K throughout the quarter. The game showed a rise in active users, reaching 470K by the end of March.
Goods Puzzle: Sort Challenge by ONESOFT GLOBAL PTE. LTD. demonstrated a strong revenue performance, maintaining over $270K weekly, peaking at $325K in mid-February. Downloads remained stable, with a slight increase towards the end of the quarter, finishing at 149K. Active users showed an upward trend, ending March with 834K.
Finally, Word Search Explorer® by PlaySimple Games Pte Ltd saw a notable increase in downloads towards the end of the quarter, from 127K to over 211K. Revenue remained steady, fluctuating between $16K and $23K. The game also experienced growth in active users, starting at 291K and rising to 370K by the end of March.
For more detailed insights and trends in the mobile gaming market, visit Sensor Tower.
